The foreign minister and minister of economic development as well as heads of 100 economic firms from Italy will arrive in Tehran on Tuesday to discuss means of enhancing economic and commercial cooperation, IRNA news agency reported on Monday.

Now Italian and French firms are in competition to win a bigger share in the Iranian lucrative market of 80 million people.

Political stability and security, rich resources and capacity, highly skilled manpower, and well-educated youth are among advantages of Iranian market, which have drawn attention of many entrepreneurs and enterprises.