National Bonds sales rise 29% to Dh1b

National Bonds recorded a 29 per cent growth in sales and achieved its Dh1 billion sales mark early this year, highlighting the increased demand for savings witnessed amongst the UAE population. The saving scheme also recorded a 3.2 per cent growth in its customer base, crossing 630,000 customers, with an almost equal growth in both female and male bondholders. Repeat purchases were also reported to have risen to 78 per cent highlighting the scheme's increased customer loyalty. Growth "Our business growth and record success could not have been achieved without our customers' loyalty and belief in our scheme's unique value," said Mohammad Qasim Al Ali, Chief Executive Officer, National Bonds Corporation. Article continues below "The positive results follow a host of initiatives taken by National Bonds to further encourage customers to save and enhance the convenience of their savings experience." "One such example," Al Ali explained, "is the recently launched dollar-dirham linked sukuk that provides an option and diversity and that appeals to our bondholders and potential customers. Other such initiatives include our host of e-services and the Employee Savings Scheme that facilitates a seamless saving experience." Profit National Bonds has also achieved a 26.45 per cent cumulative profit rate generated for bondholders over the last five years. The company rewards bondholders with 22,250 prizes every month in addition to an Dh1 million grand prize per month. National Bonds certificates are available for purchase in about 580 outlets across the UAE, including Emirates Post offices, a number of exchange houses and banks.