Fashion blogger Tala Samman models latest Jimmy Choo collection
Jimmy Choo is taking its Stylemaker campaign to Dubai, with fashion blogger Tala Samman set to be the star of the shoe brand’s latest collection.
The Stylemaker campaign is a separate social media site set up
by the company three years ago. It invites fans to submit photos of them wearing their coveted Jimmy Choos in locations around the world, to show how the shoes can be warned in different climates, locations and seasons. A selection of the best images are then uploaded onto the site and shared with fans internationally.
The campaign has proved such a success that it now being expanded to include Dubai, with the help of the region’s top model, Tala Samman. Samman appears in the Jimmy Choo Cruise collection for 2013 which is already available on the Stylemaker website choo247.com.
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