US fast food giant McDonald's is trying to take bigger share of the restaurant industry's breakfast dollars, starting in New England, industry experts said. "I don't think starting in New England is by accident. McDonald's has got to react to competition," said Ron Paul, president of the restaurant consulting firm Technomic Inc., referring to the roll out of scones, banana bread, muffins and danish at the hamburger chain's stores in the Northeast. The expanded breakfast menu, some say, is a direct response to the success of Dunkin' Donuts. With the McCafe already in place as a chance for the chain to capture the attention of coffee drinkers, the pastries will be offered throughout the day, not just during breakfast hours, The Boston Globe reported. "It's all part of over seven years of growth that's unprecedented in the industry,'' said Dennis Lombardi, executive vice president of WD Partners, a restaurant design consulting firm. "If I wanted to just get coffee and a scone, McDonald's wasn't on my radar screen before,'' Lombardi said.
GMT 18:35 2018 Thursday ,11 January
Syrian refugee sets himself ablaze at UN office in LebanonGMT 18:48 2018 Tuesday ,09 January
Novo Nordisk woos Belgian nano-drug makerGMT 17:54 2017 Wednesday ,27 December
Medical evacuations begin from besieged Syria rebel bastionGMT 12:14 2017 Monday ,25 December
MoHAP successfully conducts cochlear implant operationGMT 18:24 2017 Sunday ,24 December
Palestinian conjoined twins arrive in RiyadhGMT 19:05 2017 Monday ,18 December
new! magazine names fitness & food editorGMT 17:03 2017 Wednesday ,29 November
Spain reports case of 'mad cow disease'GMT 14:05 2017 Saturday ,11 November
EU can't agree on new licence for controversial glyphosate weedkiller
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2025 ©
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2025 ©
Send your comments
Your comment as a visitor