UAE events industry moves into top gear

As the UAE prepares for a slew of business, sports and entertainment activities lined up all through the year, its event management industry is witnessing its busiest season ever. Demand for skilled and semi-skilled outsourced staff that can independently manage and support the events have peaked to an all-time high, says Dulsco, a leading regional provider of human resources solutions. Dulsco has reported a 52 per cent increase in demand for event managers, promoters, helpers and other support staff, as event organisers seek trained workers who can manage these events at short notice. Kicking off the events calendar post-summer were the region’s popular technology exhibitions, Gitex Technology Week and Gitex Shopper, where Dulsco supported several exhibitors by providing skilled staff such as promoters, ushers, cashiers, ticketing staff, carpenters, electricians, drivers and general helpers. “Specialist and high-footfall events such as these require trained manpower that can be deployed at short notice,” says Balakumar, Director, Dulsco HR Solutions. “The events segment forms a significant part of our business and we invest a great deal in training the team members in all aspects of event management so that our clients can focus on their core business.” At the two Gitex shows, Dulsco deployed a total of 350 outsourced staff - a 52 per cent increase over the corresponding period last year - to handle various activities such as product sales, ticketing, managing visitors, and handymen jobs. Dulsco’s clients at the shows included major players such as Dubai World Trade Centre, E-Max, Fujitsu, LG Electronics and Samsung.