new lancôme makeup line
Last Updated : GMT 09:03:51
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Tribute to springtime

New Lancôme makeup line

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Pastels are big at Lancôme
Paris - Arab Today

The luxury brand has revealed details on its spring 2015 makeup collection, titled French Innocence. In the mix are matte and shimmery eyeshadows ranging from pale nude to navy blue, along with vibrant pinks for the lips.
Due for release in March, the French Innocence line embodies effortless Parisian chic, as well as the effevescence of the French capital in the springtime.
The brand sets the tone with soft pastels and a couple of more saturated shades, each named for iconic Parisian sites: Monceau (hot pink), Bagatelle (light pink), Tuileries (green) or Rivoli (grey).
The centerpiece of the collection is My French Palette (limited edition), which offers a range of matte and shimmery eyeshadows for day or evening wear. Francophiles will appreciate the illustration on the outside of the case, complete with the Eiffel Tower. The line also includes new shades of Lancôme's Khol Hypnose Waterproof eyeliner, its Lip Lover (which combines the benefits of a gloss and a lipstick) and its In Love nail polish.
French actress and singer Alma Jodorowsky stars in the campaign for this very Parisian line, which was shot by Mert Alas and Marcus Piggott.
The items in the French Innocence collection will be available from March 23 at prices ranging from €18 to €60 (around $22 to $74).
Source: Relaxnews

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